Google makes various changes to its search algorithms to identify and select genuine websites with good credibility. Google launched penguin to correct spammy methods for getting ranked in search results. Link building was the major thing targeted in penguin updates. Earlier Penguin was a separate algorithm that was updated with the search results periodically. Between …
Continue reading ‘Importance of Backlinks and Link Velocity’ »
To rank well in Google search many spammers try to manipulate algorithms by practicing various unethical methods such as link manipulation, keyword stuffing, content spinning, hidden texts & links, buying an old domain and then redirecting that site to target site etc. These techniques are simply treated as black hat SEO because Google doesn’t approve …
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Accomplishing top position in Google search results pages is a typical aspiration for every online website. Some established brands and authoritative websites that have adopted efficient digital marketing strategies rank well in search results, whereas others are still scrambling to make their websites SEO friendly. Yet, many websites that have reached good positions in search …
Continue reading ‘How Websites can Maintain Consistent SEO Rankings?’ »
Every website is designed for a purpose and will need to have features required by users to give a good experience. Based on the needs of a particular business, websites are made by choosing features that make sense and eliminating those that are not appreciated by the target audience of a given business. For example, …
Continue reading ‘Benefits of Using Responsive Design For Websites’ »
As digital marketing is in great demand now, businesses seeking digital marketing services will obviously come across many freelance companies and low quality providers claiming as premier providers. The increase in low quality providers has made the job of website owners difficult as the task of finding the right provider for digital marketing has become …
Continue reading ‘How to Identify a Quality Digital Marketing Partner for Your Business?’ »
Once the website is ready to do online business, only then most people think about optimizing their website to rank well in the search engines. Most website owners take the help of digital marketing services to help them out with different aspects of digital marketing and deploy various strategies that will boost their rankings. However, …
Continue reading ‘Some of The Useful Google Terms Related to Websites’ »
A constant flow of fresh and improved content keeps the readers engaged as well as helps the site to rank well in the Google search. In order to make people come back repeatedly to the website the content should be fresh getting updated regularly. Particularly, websites that do online business should keep their site fresh …
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