How SMBs can Compete Against Big Companies?

Date Published: 3-Oct-2016 | By: Uma Sri Competing against bigger and more established firms has always been a challenge for small and medium businesses. Some SMBs stay under the impression that they cannot compete with major players because they don’t have enough budget and resources to support their business. While others have realized that it is …

Continue reading ‘How SMBs can Compete Against Big Companies?’ »

3-Step Approach: A Better Way to Address Clients’ Issues in SEO Industry

A better way to address clients’ issues in SEO industry is to follow a 3-step professional approach i.e., Time to Acknowledge, Time to respond and Time to resolve that yields best results. Professional client servicing person can adapt this framework, it is beneficial to both client and the service provider to resolve clients’ issues.

Tips for Translating Your Knowledge into Content for Your Small Business Website

The best method of gaining more traffic and keeping visitors/customers on your small business website for longer is by writing content that can offer more insightful tips or advice to your customers. Read the article to know the right process of creating an article that are valuable to your customers.

Content Syndication – How it Helps Your Business Online

There is a lot of ignorance and confusion among many small business owners on content syndication, a process of distributing the content in third party websites. Due to ignorance and lack of proper guidance, they are missing out on many benefits it brings to their business. Misconceptions on content syndication dispelled in this article.

Time for Business Owners to Change their Attitudes towards SEO

SEO as it was done in the past is dead. Today, it is a combination of marketing, content, web promotion, IT and social media credentials. Cheap tactics that worked earlier don’t work today. It is high time now for business owners to understand the changing scenario and change their attitudes towards SEO.

Is it a Good Idea to have Multiple Websites for Multiple Business Locations?

Are you confused whether to have a single website or multiple websites for your multiple business locations? Many business owners go for multiple websites because this is what their website designing and SEO providers tell them to do. Having a single website is better than multiple websites. Read the article to know why?

Four Common Misconceptions on Social Media Marketing Among Small Business Owners

Social media marketing has become increasingly popular in the industry today. However, small business owners have some misconceptions on this way of marketing. They are underestimating its value and importance. This article, clarifies the common misconceptions on social media marketing among small business owners.