SEO as it was done in the past is dead. Today, it is a combination of marketing, content, web promotion, IT and social media credentials. Cheap tactics that worked earlier don’t work today. It is high time now for business owners to understand the changing scenario and change their attitudes towards SEO.
SEO is no longer about writing a lot of content or building a lot of links. The nature of the current algorithm has changed the focus, procedures and skills required to deliver top rankings. This change is more strategic and knowledge intensive. Unlike in the past, it’s not possible to deliver results by purely operational tactics.
In today’s highly competitive online space, it is very important that your business website has fresh content. To better understand how fresh content plays an important role in the success of your business website, read this article.
Unlike earlier when SEO involved only building links, today SEO is complex covering on-page to natural links, content to usability. In order to be successful in this scenario, you need to have T-skills – You need to know a lot about SEO and know enough about other areas to be able to work with other experts
With the increase in number of e-commerce businesses, attracting customers to a website has become a challenging task for online businesses. Retaining customers who visited the website and achieving return traffic is also important in the present competitive environment. Web merchandising can be effectively used to achieve such goals.
Good content on your website is very important and is of high priority. Creating good content for one time and not updating it is not a good idea. You should always have fresh content on your business website. In this article, we will discuss about the importance of having fresh content on your business website
Ranking in the first few slots of a search engine result pages (SERPs) is critical to the visibility of a website. In the present business environment, a company or its products will reach potential customers only when their website is visible in the first page of SERPs, for targeted keywords.