With increase in popularity of social media and increase in number of social media users (18% increase from 2012 to 2013), social media marketing (SMM) has become one of the essential aspects of digital marketing today. The important aspect of SMM is its effective execution. This article talks about the effective ways of executing social media marketing.
Google announced “Hummingbird” on 27th September, 2013. It is the biggest change in Google and is not an update or data-refresh, but entirely a new search algorithm and affected 90% of searches. In this article, we will see how Hummingbird works and what small business owners and SEOs should know about it.
When writing for the web, people who own a website are often confused on how to write for the web users and what style of writing to adapt. Well, don’t panic, this article has come up with some simple tips that will help you while writing an article or blog for your website. Here are the tips that can help you.
In today’s online world, it is very important to maintain a blog in a business website. Blogging is one of the best practices to share your knowledge and experiences with your audiences. You establish yourself as an authority in your field.
The Internet is loaded with information. Many websites are offering information, but few are really focused on providing useful information for their users. It’s worth spending time and money to provide useful and informational content as it offers many benefits. To know the benefits read this article.
With people spending an increasing number of hours on surfing the Internet, and the number of such people proliferating, most businesses feel it a great place to promote themselves. In this respect, various Internet marketing (IM) strategies are of much help to them to reach the targeted audience with less time and effort.
Content is one of the primary aspects that search engines consider while ranking a website in search results. The recent update, Panda, released by Google, is a perfect example of how important the search engines consider the content to be.