Understanding the Importance of Responsive Design for Your Websites

Responsive web design responds to the websites based on the device type and the screen size. It is hard and impractical to have unique design for devices from different companies such as Apple, Motorola, Blackberry, Samsung etc. Each device has specific screen resolution and it requires a unique design approach to fit the content for …

Continue reading ‘Understanding the Importance of Responsive Design for Your Websites’ »

How SMBs can Compete Against Big Companies?

Date Published: 3-Oct-2016 | By: Uma Sri Competing against bigger and more established firms has always been a challenge for small and medium businesses. Some SMBs stay under the impression that they cannot compete with major players because they don’t have enough budget and resources to support their business. While others have realized that it is …

Continue reading ‘How SMBs can Compete Against Big Companies?’ »

Accelerated Mobile Pages Plugin for WordPress Websites

Whether it is an e-commerce website or an online news channel, people invest lot of time and money in designing their websites to give a better browsing experience to their users. While the desktop computers are still relevant for browsing internet sites, the usage of smart phones and tablets has predominantly increased in the past …

Continue reading ‘Accelerated Mobile Pages Plugin for WordPress Websites’ »

The Importance of Marketing Mind-Set in Digital Marketing

Date Published: 26-Dec-2016 | By: Uma Sri On the topic of digital marketing best practices, when discussions or articles are reviewed as the print and online, you will typically find the discussion get into development and changes being made by the Google and other search engines. You will often find the articles talk about the various …

Continue reading ‘The Importance of Marketing Mind-Set in Digital Marketing’ »

Client’s Expectations from a Professional SEO Provider

Before assigning any project, the client expects certain things from the SEO provider. Maintaining the business relationship with a client by delivering to their expectations is more challenging than getting a project itself. The best way to maintain cordial relationship with the client is by following Relationship Orientation that has many advantages over Transactional Orientation.

3-Step Approach: A Better Way to Address Clients’ Issues in SEO Industry

A better way to address clients’ issues in SEO industry is to follow a 3-step professional approach i.e., Time to Acknowledge, Time to respond and Time to resolve that yields best results. Professional client servicing person can adapt this framework, it is beneficial to both client and the service provider to resolve clients’ issues.