Key Attributes That Define a Professional SEO Provider

Many business owners and marketing managers out there are looking for professional SEO providers. They generally equate professionalism with experience, certifications of the company, expertise, etc. and award their project. No doubt, professionalism involves all these things. Professionalism also covers much more.

Eight Tips on How to Write Content for the Web

Writing content for the Web? Great. But to attract a large number of visitors, you need to write content that visitors are looking for. If you know your subject well, you could write content in your niche. Your job as a Web content writer is to provide content in such a way that it has great usability and that is easy-to-understand. Here are eight tips that you will find helpful while writing content for the Web.

Writing Content That Gets Social Signals

Today, people spend much of their time on social networking sites like Facebook, Twitter, Instagram, Pinterest, etc. A recent survey conducted by Experian shows that Americans spend 16 minutes of every hour online on social networking sites. This clearly shows that social media is gaining popularity and if you want your business website to do well, you need to write content that gets social signals.

Essential Concepts to Know for Your Small Business Online Marketing

Online marketing is constantly moving towards more innovative ideas and strategies. The concepts that were a big hit yesterday may not be applicable today. So, it is imperative for every online marketer to keep himself updated with the changing trends. However, there are some essential concepts of online marketing which are the basics and will not change with time.