5 Blogging Mistakes to Avoid While Writing for Your Business

Blogging today has become a crucial factor for a business’ success online – Internet users are interested in doing business with websites that educate and inform them. In spite of knowing the benefits of blogging, many businesses fail to keep up with the standards of blogging and tend to make mistakes while writing for their blog.

Importance of Good Web Merchandising for E-commerce Businesses

With the increase in number of e-commerce businesses, attracting customers to a website has become a challenging task for online businesses. Retaining customers who visited the website and achieving return traffic is also important in the present competitive environment. Web merchandising can be effectively used to achieve such goals.

Factors that Negatively Impact Search Engine Rankings of a Website

Ranking in the first few slots of a search engine result pages (SERPs) is critical to the visibility of a website. In the present business environment, a company or its products will reach potential customers only when their website is visible in the first page of SERPs, for targeted keywords.