Blogging today has become a crucial factor for a business’ success online – Internet users are interested in doing business with websites that educate and inform them. In spite of knowing the benefits of blogging, many businesses fail to keep up with the standards of blogging and tend to make mistakes while writing for their blog.
Blog is a crucial tool in a business website that can attract potential customers, engage them and turn them into loyal customers. Here are six secrets to make your blog a success.
Having a blog in business website and maintaining it well is a good idea. It turns your potential customers into loyal customers. As a business owner you can make best use of your blog by sharing your expertise and opinion. Read on to know how you can create a great blog for your business website.
With the increase in number of e-commerce businesses, attracting customers to a website has become a challenging task for online businesses. Retaining customers who visited the website and achieving return traffic is also important in the present competitive environment. Web merchandising can be effectively used to achieve such goals.
Ranking in the first few slots of a search engine result pages (SERPs) is critical to the visibility of a website. In the present business environment, a company or its products will reach potential customers only when their website is visible in the first page of SERPs, for targeted keywords.
Web page layout is one of the key aspects of usability. An effective layout is all about how the elements of the web page are arranged in an easy-to-use structure for the visitor. The page layout should be simple, clean and facilitate in reading through the web page easier and faster. Consistency…